Elevating a true Italian brand.
We concepted, pitched and developed a series of content sets & a giveaway campaign for Bona Furtuna,
a beautiful brand focused on preserving Italian heritage and small producers, with premium, organic products.
As a Certified B Corporation and a company apart of 1% for the Planet, we focused on building a set of marketing content that would take this brands digital assets to the next level.
BONA FURTUNA
BONA FURTUNA
Osso Buco
Originated in the Lombardy region of Italy, Osso Buco is traditionally cross-cut veal shanks braised with vegetables, white wine and broth. It is often garnished with gremolata and traditionally served with either risotto alla milanese or polenta, depending on the regional variation. We concepted and developed this twist of Osso Buco featuring Bona Furtuna's Forte Olive Oil, Original Marinara Sauce, & Dried Basil.
Sicilian Swordfish Roll
Otherwise known as Involtini di Pesce Spada, these swordfish rolls, originally from Messina in the North-Eastern corner of Sicily, are nothing short of spectacular. They are traditionally cooked on a charcoal fire, which imparts a delicious smoky flavour to the fish.
We, of course, put a twist on this recipe highlighting Bona’s Wild Foraged Fennel Pollen, Forte Olive Oil Blend, and the Sicilian Sea Salt with Lemon.
Make it stand out.
BONA FURTUNA
Giveaway
Thousands were reached in this campaign. In addition; hundreds of comments, profile visits & activity not to mention countless page content interactions.